Add a Personal Touch

Blog post written by DEMDACO

Walk through your local crafts store aisles or flip through your social media feed and there’s a trend in home décor and gifting right now that’s hard not to miss—Personalization.

What began as a novelty in home DIY projects with the introduction of chalkboard paint is now a full-scale home décor accessory and party theme component. Chalkboard easels, big and small, are popular for labeling the buffet table or making a Welcome sign at the party entrance. And mini chalkboard signs on a stick are being tucked into everything from gift bags to flower bouquets to add a personal message. Chalkboard products are versatile and reusable, and certainly appeal to our sense of whimsy and nostalgia.

Art Hearts


A new Art Hearts gift sculpture from DEMDACO comes with chalk to write and draw a custom message on its chalkboard surface. Using the key feature as an easel stand for the heart, it becomes the perfect place card for entertaining.

heart 2

DEMDACO Color Me Art Heart

Even the adult coloring craze has influenced the personalization trend. If it’s okay for adults to break out the crayons once and awhile, think of how we can use that artistic license to personalize the decorative items around us.

The Color Me Art Hearts gift sculpture from DEMDACO is like a three-dimensional coloring book, complete with colored markers so the recipient can truly make it their own.

Personalized gift giving is extremely important to consumers today, as well. As gift givers, we want our recipient to know we put special thought into the gift we selected. Products in the marketplace are catering to this philosophy with designs and packaging that tell a story or share a message. Fashion jewelry embossed with inspiring messages is a popular example, as well as artistic pieces of home décor that express emotions and portray relationships.

DEMDACO Giving Shawl

DEMDACO Giving Shawl

DEMDACO’s Giving Shawl, described as a giftable hug, and Giving Pins, designed as gifts of encouragement, are personal apparel accessories to give someone in times of comfort and need.

DEMDACO Tra La La™ Decorative Door Banner & Pin*It Monogram Pins

DEMDACO Tra La La™ Decorative Door Banner & Pin*It Monogram Pins

Monograms come in all shapes and sizes. There’s painted wood monograms in script fonts to decorate front doors. Galvanized metal letters—with or without lights—are popular to hang on the wall or embellish a bookshelf.

Unfinished alphabet letters pepper the crafts store shelves, begging for your creativity. And many decorative products come with monograms to add that personal touch.

Tra La La™ Decorative Door Banners from DEMDACO can be accessorized with a monogram for personalization. The Pin*It Monogram Pins from DEMDACO add a custom touch to the City Wrap and other fashion scarves and wraps.