You may have seen a new face floating around the Studio M showroom locations in Americas Mart last week! That’s because Studio M has debuted a NEW fairy garden line with Mary Engelbreit at the 2016 gift and home markets!
Studio M, creators of the popular Gypsy Garden line, continues to be a leader in the miniature garden category. The company launched Gypsy Garden in 2013, and it has since become one of their best-selling collections. “After three years of growth in our Gypsy Garden line, it’s clear the mini garden category is still on the rise. We’re very excited to partner with Mary Engelbreit to bring the Merriment collection to life,” said Curt Todd, CEO of Studio M.
Merriment stars five unique fairies that were inspired by Engelbreit’s illustrations. Unlike more traditional woodland or pixie fairies, Merriment’s fairies are relatable, contemporary characters that each have their own story and personality. The line also features a wide variety of animals and accessories.
“When we decided to expand our mini garden offering we wanted to bring something completely unique to the category, and Mary Engelbreit was the perfect artist to collaborate with on this project,” said Anne Brown, Studio M’s Director of Product Development.
Mary Engelbreit has been one of the best-selling art and lifestyle licenses in the industry for over 30 years. Her new line with Studio M was created exclusively for independent retailers. “Merriment has so much personality – we put so much character into each fairy. It’s the kind of line my fans just love, and I think even people who aren’t familiar with my drawings will connect with the fairies we’ve created.”
This blog post was adapted from a press release written by Studio M.