Vendor Spotlight | Woodstock Chimes

Article Written by Gretchen MacCallum; OneCoast Territory Manager/Woodstock Chimes Line Leader

Woodstock Chimes, now in its 36th year of business is a brand that retailers and consumers recognize and respect.  Woodstock is the original, musically tuned high quality windchime  people ask for by name.  All of the chimes and children’s musical instruments are designed by Grammy award-winning musician Garry Kvistad.

Most people are familiar with the Woodstock product line, but did you know that since the beginning, Woodstock has been dedicated to giving back?  Through their Charitable Chimes program and The Woodstock Chimes Fund, it’s estimated that they’ve given over two million dollars to worthy non-profit organizations.   Additionally, members of the Woodstock staff donate countless hours to community service.  When asked why Woodstock is so dedicated to giving back, Garry said, “Because it’s the right thing to do!”

The Woodstock Chimes Fund, established in 1986, supports the arts as well as food and shelter programs in the Hudson Valley and beyond.  Garry and his wife Diane believe a community can be judged by how it values the Arts and the way in which its members respond to others in need.  Woodstock believes that they have a responsibility as a corporate citizen to give back to the community which has helped make their success possible.

For select Woodstock Charitable Chimes, a portion of the proceeds from every sale is tied to a non-profit organization to support their various causes.  Right now there are two charitable chimes in the Woodstock line—The Tibetan Prayer Chime and the Woodstock Chime for Autism.

The Tibetan Prayer Chime supports cultural awareness by contributing to the Tibet House in New York City,   which is dedicated to the preservation of Tibetan culture and is associated with the Dalai Lama.  

100% of the after-tax profits of The Woodstock Chimes for Autism™ are donated to autism research and treatment.  The story of how Garry decided to develop the Woodstock Chimes for Autism Charitable Chimes program is inspiring.  In Garry’s own words, here’s how it happened:

Tyler

“A while back we were contacted by a family from Toronto whose eight year old son, Tyler, is high functioning autistic and has a passion for windchimes. We were thrilled that not only does he love windchimes but he has the good taste to prefer Woodstock Chimes over all others! I was so touched when the family recently drove eight hours just to visit us.  We produced a video of his visit which we’d love for everyone to see and share. 

The Woodstock Chimes for Autism™  Tyler flipped out when he saw our testing area outside with hundreds of chimes being checked for weather-ability. I was even more touched when he spotted me and ran up to give me a hug.  His focus on windchimes is absolute.  I gave them a tour of my music studio which is the home of thousands of instruments, large and small, old and new.  Tyler honed in on every one of the hundreds of windchimes to the exclusion of everything else.  I even tried to play some Bach for him on the marimba but he continued to search for and ring chimes.  He has been studying our website for years and is truly an expert on our company and products.  We held a challenge to name chimes just by the sound and I had to concede to his ability to identify every one of them.  I was able to hold my own, but was considerably slower at doing it!  It’s all in the video. I must admit to getting a little teary eyed every time I watch it.

We were so inspired by his story that we decided to develop the Woodstock Chimes for Autism.  One hundred percent of our profits from the sale of this chime will go to benefit autism research and treatment.  We collaborated with a production company to produce this wonderful video telling Tyler’s story to help promote our give-back program.  Please take time to look at the video and go to our website page devoted to this program: www.woodstockchimes.com/autism.  I was thrilled to have Jamey Wolff of the Center for Spectrum Services featured in the video. We are also quite fortunate to include an interview on that page of a world renowned autism expert, Dr. Kenneth Bock of Bock Integrative Medicine.

After learning about Tyler’s story, we have been contacted by other families with similar situations.  We look forward to hearing from more individuals and families.  If you have a story, please contact us, through the links found on at www.chimes.com/autism.  We hope to be a partner with others in the pursuit of research and treatment for this condition which affects so many young people. If you’re so inclined, we would appreciate you spreading the word by passing this video on to your friends and family and for using the social networks to promote the project.”

Big News!

The “Meet Tyler” video has been accepted at several major film festivals in 2015:
Woodstock Film Festival
Golden Door International Film Festival
Sprout Film Festival

Host An Autism Awareness Event
Host an event to raise autism awareness; you’ll make money for charity while getting some great marketing for your store.
We have lots of materials to help you:
event ideas – tips for making your event stand out – signage – customizable press release – and more.

 

 

Posted in Cause Marketing, From OneCoast, Marketing, Vendor Corner, Woodstock Chimes and tagged , , , , , , , .