OneCoast is honored to now be representing Oilily. Oilily is a distinctive Dutch lifestyle brand that is sold in over 60 countries. The line is renowned for its women’s and children’s bags, travel bags, shawls and cosmetics. Their creativity leads to fresh ideas, original products and unexpected initiatives. Oilily’s motto is: MAKE NEW THINGS HAPPEN! Read on to learn about this unique brand:
Q: Tell us a little about your company, how long in business, etc.
A: Dutch fashion house Oilily has been a hallmark of creativity in the cupboard of children and women since 1963. With a humble beginnings, Oilily quickly spread its wings all over the globe. We believe in creativity. Creativity alone leads to fresh ideas, original products, and unexpected initiatives. By looking at the world differently, we are in a position to add new designs to the lives of the people around us. We will never be led by the latest trends; we prefer to be at the foundation of a new trend. But that is not really what we are looking for. It is by being ourselves that our designs remain authentic and unusual. And that is where our strength lies. Creativity leads to amazing products and amazing products lead to new experiences. And that is what makes life worth living. Our motto is the exclamation mark behind this notion: Make new things happen
The last 20 years, the fashion accessories collections of Oilily have gained a lot of faithful customers from Europe to Asia. Oilily accessories are colorful, imaginative and wonderfully finished. Virtuoso use of color, spectacular combinations of materials, unique blend of cultural influences, humorous details and a guaranteed high quality. The Oilily bags and accessories product lines are developed and produced by Colorful Licenses, located next to the Oilily headquarters in Alkmaar, The Netherlands. Colorful Licenses is a company of 25 employees, specialized in design, production, marketing and sales.
Q: What are your product offerings? What’s unique about your products vs. other manufacturers?
A: The Oilily accessories collection offers a complete and extensive range of fashion, travel and beauty bags. Our products are a combination of vibrant, and colorful designs with a strong emphasis on print, and a high quality finish.
Q: Where do you get your inspirations and trend direction from for new products?
A: Oilily accessories do not follow the trend, per se. However, we are inspired by the world and the people around us: the rich heritage of different cultures around the world, the wonders and beauty of nature and wildlife, and the creativity and humor of the people inhabiting our planet.
Q: Being your first upcoming show season to the independent retailer will be this January 2015, what are you looking forward to the most about your first show?
A: The trade shows give us the opportunity to create and expose an OILILY WORLD in the showrooms. This opportunity is priceless to be able to show, transmit, inform, explain and interact face to face with hundreds of retailers . We really like to transmit the whole uniqueness of the OILILY collections in terms of design, details , inspiration and playfulness , so then the retailers can transmit that to their end consumers .
Q: Why do customers love your products?
A: In Europe, there is no brand like Oilily. We are the only one that bring such high quality products within its price range, and that have our level of print, color and design.
Q: What does the future hold for Oilily? Maybe a small sneak peek into future product expansions, ideas, etc.
A: We are launching primarily in USA our perfumes, luggage , bags, accessories and scarves collections . This are our strongest and most commercial product categories. The second normal step would be to present and launch our other product categories, and you should think in lifestyle products and home products.
Want more? Then check out the World of Oilily Fall 2014 Video now – CLICK HERE